Wednesday, March 19, 2014

Market Analysis-Bottled Water And Cold Beverages Mixes - US - March 2014-Market Growth, Trends and Opportunities

New Market Research Report Added in MarketResearchReports.Biz Reports Database:Bottled Water And Cold Beverages Mixes - US - March 2014

Offerings that stress hydration, health, and convenience will support increased bottled water consumption. Consumers remain price sensitive in the category, and with so many choices, value will be what consumers fall back on. Products with higher price points need to be justified through unique flavors and innovation to draw in new users. However, the ultimate goal should be easy accessibility in a variety of forms.

Browse Full Report With TOC:
http://www.marketresearchreports.biz/analysis-details/bottled-water-and-cold-beverages-mixes-us-march-2014

Table of Content

Scope and Themes

What you need to know
Definition
Data sources
Sales data
Consumer survey data
Abbreviations and terms
Abbreviations

Executive Summary

The market
Bottled water market growth projected to continue
Figure 1: Total US sales and fan chart forecast of bottled water, at current prices, 2008-18
Cold drink mix market sales forecast to increase with focus on health, new launches
Figure 2: Total US sales and fan chart forecast of drink mixes, at current prices, 2008-18
Sparkling water growth continues as convenience/PET stalls
Figure 3: Total US retail sales and forecast of bottled water at current prices, 2008-13
Market factors
Drop in disposable personal income in 2013 challenged market
Health concerns support new water initiatives, category exposure
Beverage drink mix innovation supports bottled water sales
Leading companies
Figure 4: MULO share of bottled water sales, by leading companies, rolling 52 weeks 2013
The consumer
Tap water remains competition for bottled water market
Figure 5: Water and beverage mix consumption, January 2014
Consumers drinking water for a healthier lifestyle
Figure 6: Reasons for consuming water, January 2014
Consumers are drinking water for beverage replacement
Figure 7: Reasons for consuming water, January 2014
Cold beverage mixes help consumers drink more water
Figure 8: Reasons for consuming beverage mixes, January 2014
What we think

To Get Download Full Report with TOC: http://www.marketresearchreports.biz/sample/sample/191663

Issues and Insights

High consumption of still water, but sales growth stalls
Issues
Insight
Consumers are drinking a variety of beverages and water products
Issues
Insight
Standing out in a crowded market
Issues
Insight

Trend Applications

Trend: Cool Vending
Trend: The Big Issue
Mintel Futures: Brand Intervention

Market Size and Forecast – Bottled Water

Key points
Health helps drive bottled water market growth
Sales and forecast of US bottled water market
Figure 9: Total US sales and forecast of bottled water, at current prices, 2008-18
Figure 10: Total US sales and forecast of market, at inflation-adjusted prices, 2008-18
Fan chart forecast
Figure 11: Total US sales and fan chart forecast of bottled water, at current prices, 2008-18

To Read Complete Report with TOC: http://www.marketresearchreports.biz/analysis/191663

Market Size and Forecast – Cold Drink Mixes

Key points
Cold drink mix category forecast to see steady increases through 2018
Sales and forecast of cold drink mixes
Figure 12: Total US retail sales and forecast of drink mixes, at current prices, 2008-18
Figure 13: Total US sales and forecast of drink mixes, at inflation-adjusted prices, 2008-18
Fan chart forecast
Figure 14: Total US sales and fan chart forecast of drink mixes, at current prices, 2008-18

Market Drivers

Key points
Drop in disposable personal income in 2013 challenged market
Figure 15: Real disposable personal income, February 2007-October 2013
Health concerns support new water initiatives, category exposure
Strong multicultural interest, population growth support market
Beverage drink mix innovation supports bottled water sales

Competitive Context

Key points
Tap water remains most consumed segment
Figure 16: Tap water consumption, January 2014
Increased interest in portable filtered water devices
Environmental concerns support tap water use, filtration systems
Bottled water usage continues to overlap with other non-alcoholic categories
Figure 17: Non-alcoholic and alcoholic drink purchases, November 2013

About Us
Marketresearchreports.biz is the most comprehensive collection of market research reports. Marketresearchreports.biz services are especially designed to save time and money of our clients. We are a one stop solution for all your research needs, our main offerings are syndicated research reports, custom research, subscription access and consulting services. We serve all sizes and types of companies spanning across various industries.


Contact US: 

 
Office: United States
State Tower
90 State Street, Suite 700
Albany, NY 12207
Tel: +1-518-618-1030
E: sales@marketresearchreports.biz
Web:  http://www.marketresearchreports.biz/ 



                

No comments:

Post a Comment